SEARCH ENGINE OPTIMIZATION HISTORY

History of SEO The original purpose of the Internet was to share academic resources between universities. Search engine usage has evolved over the years but the primary principles of conducting a search remain largely unchanged. Most search processes include: Experience the need for an answer, solution or piece of information. Formulate that need in a string

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GROUPS TEAM DEVELOPMENT STRATEGIES

Groups are two or more people having common interests or objectives.  These can include individual leadership, individual accountability, and individual work products.  A group has two or more people who interact regularly to accomplish a common purpose or goal with similarities and gathering of people. Teams are a small number of people with complementary skills

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CURSTOMER SEGMENTATION AND TARGET MARKETING

Buyer Behavior in Consumer Markets The goal of Marketing Strategy: to identify specific customer needs, then design a marketing program that can satisfy those needs.  The behavior of consumers is often irrational and unpredictable.  Ethnography-developing information about families to develop products/services that better-fit family lifestyles.  Successful marketing strategy depends on a clear understanding of customers

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MARKETING STRATEGY IN TODAY'S DIGITAL ECONOMY

MARKETING STRATEGY IN TODAY’S DIGITAL ECONOMY

Marketing strategy in today’s digital economy: The new age of marketing has been issued in.  People are connecting through social media and business has trended to online.  There is now a power shift to customers where individual consumers and business customers can compare prices or product specifications in a matter of minutes.  Because of the

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SOCIAL MEDIA MEASUREMENT ANALYTICS

SOCIAL MEDIA MEASUREMENT ANALYTICS http://searchenginewatch.com/article/2249515/Social-Media-ROI-14-Formulas-to-Measure-Social-Media-Benefits#smroi-tactic-planning Reuters Social Media Editor, Anthony De Rosa Klout measures influence based on your ability to drive action on social networks and have begun to incorporate real-world influence.  The Klout Score is a number from 1-100 that represents the aggregation of multiple pieces of data about your social network activity. We

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PHOTOGRAPHY

Stock photography: http://us.fotolia.com/ Creating a visual resume. http://rightcareersteps.blogspot.com/2013/08/10-new-ways-to-build-kick-butt-new-age.html Types of Photography 1. Creative photography provides original images for reproduction and is a product of commercial photographers, art studios and creative art departments in printing companies. 2. Graphic arts photography is used in the reproduction of art and copy and is an integral part of the printing

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