Marketing innovation: using technology to make an impact MARKETING INNOVATION: USING TECHNOLOGY TO AN IMPACT “WE ARE THE ENGLISH FLEET, ” echoed Gabe Aldridge at SouthWired, founding partner of the SuperGroup. With over 25 years of digital and interactive leadership experience, Gabe Aldridge continues to be a technology pioneer. He continues to achieve this level of […]
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Multi-Channel Attribution Analytics It would be crazy to think of a neon sign outside a brick and mortar store as the sole reason someone went inside and made a purchase, right? That would mean ignoring all the television commercials, billboards, fliers, social media, or word of mouth that the customer may have come into contact
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Imagine yourself as a young woman, searching for a mate. Rand Fishkin, short man SEOmoz extraordinaire, had a quirky keynote presentation at #Inbound12 about how women shouldn’t be excluding keywords but looking for those men who were just as close with a bigger heart. Do you never know? You may just meet Mr. Right. In
Things I’ve learned, relearned, and am still learning: What can brown do for you? UPS, the world’s largest shipping carrier company in the world, is a top leader different from the rest rooted in democracy with a small d. Michael L. Eskew, former chairman and chief executive officer of United Parcel Service from 2002—2007 and
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Pesa summit instills faith: The crowd. The chatter. The entertainment. The only way to succeed in the entertainment industry by networking and leveraging contacts. A catered brunch, 3 panels, keynote presentations, and a Red Bull powered networking hour later –I found myself peeking into the PESA Summit, UGA’s premier entertainment and sports conference conceptualized by
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So you want a career in social media and need help becoming a blogging pro? Solution: Attend the UGA Career Center sponsored “Careers In Social Media” panel of social media marketers on the discussion of the power of social media-spotlight on blogging. This panel consisted of: Candace Williams-Brown, Interactive Marketing Specialist, InterfaceFLOR Andrew Robert Moon, Social Media & Marketing
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