https://yoast.com/articles/wordpress-seo/#utm_source=wpseo_dashboard&utm_medium=wpseo_tour&utm_campaign=tour A 301 redirect is permanent URL redirection, whereas a 302 redirect(commonly used by administrators or people who don’t know anything about search engine optimization) is a temporary redirect. While a 301 redirect lets viewers and all the search engine bots know that the content should now be directed to the new site and it […]
History of SEO The original purpose of the Internet was to share academic resources between universities. Search engine usage has evolved over the years but the primary principles of conducting a search remain largely unchanged. Most search processes include: Experience the need for an answer, solution or piece of information. Formulate that need in a string
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SEO TRICKS INCREASE SEARCH ENGINE OPTIMIZATION SEO TRICKS Trick #1: 404 error pages can lead to more indexed pages A 404 error page tells you and search engines that a “page is not found.” This happens because you may have changed your URLs over time or removed a few pages when you overhauled your design.
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Creating Google Analytic Reports SEO REPORT EXAMPLES: Connecting your Google Webmaster Tools account to your Google Analytics account, you can track your rankings, the number of impressions your listings are getting and even your click-through rates. Log into your Google Analytics account and click on your website URL to view your report. Once you are
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WEBSITE GOALS MEASUREMENT Number of visits/visitors/unique visitors (monthly average) Needs to be benchmarked with Google Analytics against our competitors. As of right now, a realistic goal may be 10 visits a day; 300 a month if we are producing 2-3 blog posts a week and sharing them across social media networks Facebook, LinkedIn, Twitter, and
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In the late 1990s, digital marketing debuted to great fanfare, but it was still fundamentally about advertising to customers. However, in the past several years, new social and search engine marketing tools have upended that paradigm. “None of the universities are teaching SEO,” says George Fisher of Response Mine Interactive and Stacey Williams of Prominent Places. That’s
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