Facebook Data

MULTITOUCH MARKETING ATTRIBUTION WITH FACEBOOK MARKETING

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Facebook Marketing Guide – People-based measurement enables you to accurately assign credit to each conversion, by tracking the entire consumer journey across publishers, devices, and platforms. This knowledge empowers you to make data-driven decisions on where to best-put ad spend to achieve optimal results and increase revenue. Helps you understand the cross-device, people-based path to […]

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INTEGRATE DATA TYPES FACEBOOK SOCIAL MEDIA

TYPES OF DATA TO INTEGRATE WITH YOUR FACEBOOK

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A post shared by Benjamin Kepner (@benjaminkepner) on Feb 27, 2018 at 11:58am PST TYPES OF DATA TO INTEGRATE WITH YOUR FACEBOOK CRM Data Email, phone numbers, iOS IDFAs, Android Advertising IDs, app user IDs Can be used for all objectives — acquisition, retention, re-engagement Can mirror current efforts in email and direct mail Can

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FACEBOOK POWER EDITOR SOCIAL MEDIA MARKETING

THE POWER OF FACEBOOK POWER EDITOR

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The power of facebook editor: Power Editor allows you to easily manage your campaigns, ad sets, bulk ads, and individual ads. Campaign Level Overview Think of the campaign as the foundation of your ad. At the campaign level, you’ll choose an advertising objective, such as Get video views or Get installs of your app. Your

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